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The Blog

Timeline for Writing a Nonfiction Book

I frequently receive emails asking to know more about the process of writing a book and acquiring a literary agent. One of the things I have to explain is just how lengthy the process is from book idea to holding a published book in your hands –...

How to Snag Speaking Engagements

[caption id="attachment_250" align="alignright" width="260"] That's me speaking at Ole Miss at an athletic department staff meeting in April 2015 on the current state of intercollegiate athletics[/caption] Public speaking can be a great way to establish yourself as an expert in your field, but the opportunities don't...

How to Define and Find Your Target Audience

As a side hustler, entrepreneur or blogger, you MUST define your target audience or you're essentially wasting your time shouting into the void. Not sure how to do that? Check out this replay of a Periscope I did explaining it: [video width="1920" height="1080" mp4="http://www.guidemybrand.com/wp-content/uploads/2015/09/Define_and_find_your_target_audience_10-21-15.mp4"][/video] Need more specific help...

Does It Matter What You Name Your Business?

Whether you're establishing a new business thinking about rebranding an existing business, coming up with your business name can be stressful. Should you simply use your first and last name? Or maybe a nickname? Does your business name need to be related to your industry...

Can You Make Money From Your Blog?

Yesterday, I did a Periscope on whether you can make money from your blog (YES!) and how to start doing that in a way that doesn't involve Google Ads, text links or affiliate programs. This is EXACTLY how I started making money on my blog...

How to Go From Blogging to Book Deals

Yesterday, I did a Periscope on how I went from writing on a free WordPress blog no one read to two book deals, job offers and more. Catch the replay: [video width="1920" height="1080" mp4="http://www.guidemybrand.com/wp-content/uploads/2015/09/Blogging_to_book_deals.mp4"][/video] Do you want to be a visible expert who writes books and gets...

How to Take Your Side Hustle to the Next Level

One of the defining characteristics of the Millennial generation is our penchant for having a side hustle—an estimated 35 percent of us have one. Whether your full-time job simply doesn’t feed your passion or you just hate the whole idea of a 9-to-5, odds are...

MAC & Sephora Haul

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