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The Blog

Stop Being Afraid to Call Yourself an Expert

Recently, I shared my tips for becoming a go-to expert in your field. That piece was inspired by a panel I was on at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” I was the youngest person on the panel by a considerable margin,...

How to Become a Go-To Expert in Your Field

How I transformed my career from lawyer to ESPN reporter to sports marketing consultant by becoming a "visible expert" Last year, I was on a panel at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” At just 33, why was I chosen for a panel...

Increasing Your Publicity [Podcast]

I recently joined the "Concept to Cash Flow" podcast with Dr. Amy Cannatta to talk about how to increase your publicity. I shared how I'm my own best case study - and how you can be your own publicist as well. You can listen to the...

7 Ways to Use LinkedIn to Land Speaking Gigs

When I started out as a public speaker, I had to hustle to find gigs. I sent cold emails, reached out to old friends and former colleagues, and submitted proposal after proposal to conferences. But today, 90% of my speaking opportunities come from people who reach...

How I Landed a Speaking Gig with the Miami Dolphins

I was recently asked to speak to the Miami Dolphins' rookies about personal branding and how to use social media to amplify their message. I've spoken in dozens of college athletic departments, but this was my first time speaking to professional athletes. I was understandably excited, and...