With experience working in-house for publishing firms, we help our clients sell more books, generate more credibility and land gigs that will lead to more income and better known expertise.
As published authors ourselves, we understand that you’ve probably already spent a lot of money hiring an editor, writing coach, cover designer or other professional to help you write and publish your book.
You might feel like there’s so much cash flowing out the door that you’re not sure if you can (or should) spend any money on publicity or marketing, too.
Plus, there are so many things going on before launch date that it’s hard to even remember you have to market your book (and not just launch one day hoping the right people will come).
We find that a lot of our clients come to us 2-4 weeks before their book is set to launch… and we have to let them know it’s simply too late to make any real difference in book sales. Or, we have clients who come to us months and months after their book launches with a whole bunch of disappointment in the number of sales (and opportunities) that have come (or better yet, not come) through the door since.
You see, getting on the Amazon Bestseller List isn’t all it’s cracked up to be. Being a “bestseller” doesn’t actually lead to more book sales, generate more speaking gigs or bring more leads in the door for your business.
And if you’re not yet sure what’s really possible with your new book, let us say this. If you own a business, your book should bring you leads. If you want to speak, your book should get you gigs.
That’s why you need to invest in marketing and publicity way before your book launches… and why we at Guide My Brand focus on the long-term strategy that will increase your bank account (and your thought leadership) for years to come!
Normally you’d have to hire two or three different firms for PR, marketing and social media management, but with our extensive expertise we’ve brought it all under one roof here at Guide My Brand. In an effort to work with authors at all levels of budget, we offer three different services:
