Author: Vicky Lynch

4 Things Every Good PR Pitch Needs

written by Vicky Lynch Does it surprise you to hear that every publicist has a slightly different way to pitch their clients for maximum success? Or that every media contact has their own preferences on how they like to receive PR pitches?  These nuances are really a...

5 Ways To Prepare for A Zoom Interview

written by Julie Parise Congratulations! You’ve landed a television interview -- and you don’t even have to leave your house for it. Now, how do you prepare for Zoom interviews on TV? If there is one thing you learn from this blog post, make it this: It...