3 Author Publicity New Year’s Resolutions For Authors and Entrepreneurs

Here’s the thing: I don’t believe that a new year means we should put extra pressure on ourselves to take on a bunch of new goals. But when it comes to author publicity, a book launch or book marketing – we can set some attainable goals. Maybe you want to get featured on TV. Maybe you want to pitch podcasts. Here are some book promotion ideas and book marketing ideas for authors and entrepreneurs. 

• Find a story people want to hear. This one might sound self-explanatory, but it’s an author publicity step a lot of people skip.We know your organization does great things. But give us an example. For instance, maybe you 
  

1. Tell your own story. You’ve probably noticed that a lot of stories on Good Morning America or other national television shows come from viral TikTok or Instagram videos. That could be you! You don’t have to wait for a podcast, reporter or writer to call and want to interview you. All you have to do is post it on social media. You can tell your story on Instagram, TikTok or in a blog post. You never know who will see, and who else will want to tell it.
2. Enlist help when you need to. Maybe you are great at what you do, but you don’t know how to condense it into an easy-to-tell story. Maybe you have an idea for a TikTok you just know would take off, but you’re not sure how to get it into video form. Or, maybe you have plenty of video you know would make a great Instagram reel, but you don’t know how to edit it to maximize viewership. This is where we come in. We specalize in storytelling. Book a free discovery call with us to get started. 

So there you have it: The resolutions you should actually strive for when it comes to book promotion ideas, getting featured on TV or book marketing ideas for authors. Push yourself. These aren’t easy tasks. But reach out to Guide My Brand if you need help nailing your story, or putting these ideas into practice.