Quitting Your Day Job I now generate 95% of my consulting clients through Facebook groups. But even before I built up my business on the social network, I relied on a handful of Facebook groups to learn the ropes as a first-time entrepreneur. In fact, I quickly...
Landing Public Speaking Gigs As an entrepreneur, your interest in public speaking probably stems from a belief that it will help establish you as an expert and lead to growth for your business. It can – but only if you seek out and accept the right...
I recently joined the “Women's Side Hustle Society” podcast with Gina Fresquez to talk about how I built my successful side hustles, followed my passion in many directions, and jam about delegation and patience. You can download and listen on iTunes. Make sure you also grab my podcast...
Eleven months after I started my own business, I found myself fully booked and in a position to pay myself a salary equal to what I was making as a VP at the marketing agency I'd left. And I owe virtually all that success to...
Many of my clients are interested in landing TV appearances when they start working with me. However, I often find that the types of things they want to go on TV and discuss don't necessarily fit with the shows they've mentioned as targets. If you've decided to pitch...
Call yourself an expert already Recently, I shared my tips for becoming a go-to expert in your field. That piece was inspired by a panel I was on at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” I was the youngest person on the panel...
How I transformed my career from lawyer to ESPN reporter to sports marketing consultant by becoming a "visible expert" Last year, I was on a panel at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” At just 33, why was I chosen for a panel...
Increase your publicity I recently joined the "Concept to Cash Flow" podcast with Dr. Amy Cannatta to talk about how to increase your publicity. I shared how I'm my own best case study - and how you can be your own publicist as well. You can listen...
I recently joined client Amanda Goldman-Petri's podcast "Market Like a Nerd" to share my tips on how to become the go-to expert in your niche. Because let's face it - when you seek out a new service provider or vendor, you want to hire the...
This year as I walked down radio row at SEC Media Days (college football event/conference) for the sixth year in a row, I reflected back on how things have changed for me since the first time I attended. I was credentialed by Forbes this year, and I've...