title image

The Blog

My 5 best tips for aspiring authors

If you're an author, or aspiring to be one, this is for you. I've written two books myself, including one that landed me a HUGE advance from a big NY publishing company. I've also worked with dozens of authors, including self-published, independently-published and commercially-published authors. And regardless...

How to Start Building your Personal Brand

Recently, I spent an afternoon reading Expert Secrets by Russell Brunson. If you haven't read this book yet, get on it! I'm on my second read, and it parallels so much of what I already teach. Every entrepreneur should read it, particularly solopreneurs, who can...

How to Land a Guest Blog Spot in a Big Outlet

I've had guest blog spots in many big outlets, including; Fast Company, Forbes, Woman's Day, Men's Health, Parents,Fox Sports, Golf Digest, and many more. In fact, blogging is how I made a huge career shift five years ago from corporate attorney to sports business analyst...

HARO for authors and entrepreneurs, pitching for media coverage

9 Tips For Pitching For Publicity

The first time I pitched myself for a media opportunity, I had no idea what I was doing. I rambled on and on, and I'm not sure the recipient had any idea what I was asking to do for them. I wasn't a public relations or...