Pitching for podcasts is a huge part of what we do for our done-for-you clients and it's often the first strategy we recommend to others. Simply put, it’s because podcast interviews are THAT powerful. Podcast interviews help you generate leads, get calls booked on your...
I meet so many amazing entrepreneurs with stories I want to see them share with the world…but when we start talking about publicity I quickly learn they don't see themselves as an expert and therefore aren't comfortable becoming more visible. You are an expert on your...
I've been doing TV for about 10 years now. My first appearance was with a regional sports network, Comcast Sports Southeast, back in 2009. I found the producer of the show I wanted to be on and emailed her to introduce myself and gave what I...
Public speaking has positioned me as an expert and given me extreme confidence. That's right - I didn't say I was confident before I was a speaker, I said speaking has given me confidence. Seriously, there's nothing better for your ego than a standing ovation...
Time to get paid 71 That's the number of times I've been paid to speak. Maybe more…I feel like I'm missing a few. I had to update my CV a little while ago for a proposal I was submitting, which required me going back and adding three years...
Want to be known as an expert in your field? Want to be known for something? Get clear on what your message is… and stay on message in everything you do. Including commenting and engaging in Facebook groups! This is the one of the fastest ways...
Are you wanting to grow your audience or build your brand? Do you struggle with letting people know what you do or positioning yourself as an expert? My latest podcast episode with the incredible Linda Mitchell of The ChickFit Studio is all about how to...
Consistency is key. No doubt, that's not the first time you've ever heard that phrase - but, at the risk of being cliche - I want to reiterate it. Nearly every prospective client I speak to on the phone tells me they want to be the next...
Developing Your Personal Brand Ten years ago, I was doing the one thing I'd spent my whole life working toward: I was a practicing attorney. I'd been unable to find a job in sports as an attorney, but I was working at a mid-size firm that...
If you'd told me 10 years ago when I was graduating law school that I'd be running my own publicity firm today, I'd have laughed at you. All I'd ever wanted to be was an attorney -- and I was one for nearly five years. So...