Publicity

4 Reasons to Hire a Publicist

[caption id="attachment_6576" align="alignnone" width="1024"] Modern business woman in the office[/caption] Did you know that publicity can be a HUGE game changer for your business? Here’s the thing, no matter how good you are at what you do, when a media outlet shares your expertise, or highlights...

8 Ways to Pitch Like a Pro: Lessons from 2,000 Journalists

  [caption id="attachment_6572" align="alignnone" width="1024"] Filming media event or press conference with a video camera[/caption] Guide My Brand can serve as a bridge between your brand and journalists. How, when and what we communicate plays a key role in securing valuable media coverage and spreading your message...

3 Ways To Craft a Better Pitch For Your Next Article or Podcast

[vc_row][vc_column][vc_single_image image="6382" img_size="full"][vc_empty_space][/vc_column][vc_column][vc_column_text] If a podcaster, a blogger or a writer at a top-tier outlet wants to interview you, what are you going to talk about? What’s the pitch? Why is your message important today? Coming up with pitch angles is a crucial part of the PR...

What To Do After You Get Featured On TV or a Podcast

[vc_row][vc_column][vc_single_image image="6256" img_size="full"][vc_column_text]You got featured on TV, a podcast or in an article. Congratulations! It’s a great feeling. Features, bylines and quotes add legitimacy to your brand, help grow your audience and can lead to more opportunities. But don’t skip this one important step: Share the...