Publicity

3 Ways To Craft a Better Pitch For Your Next Article or Podcast

[vc_row][vc_column][vc_single_image image="6382" img_size="full"][vc_empty_space][/vc_column][vc_column][vc_column_text] If a podcaster, a blogger or a writer at a top-tier outlet wants to interview you, what are you going to talk about? What’s the pitch? Why is your message important today? Coming up with pitch angles is a crucial part of the PR...

What To Do After You Get Featured On TV or a Podcast

[vc_row][vc_column][vc_single_image image="6256" img_size="full"][vc_column_text]You got featured on TV, a podcast or in an article. Congratulations! It’s a great feeling. Features, bylines and quotes add legitimacy to your brand, help grow your audience and can lead to more opportunities. But don’t skip this one important step: Share the...

4 Ways to Be Ready When Journalists Need You

When journalists need a source, how do they find one? Oftentimes they rely on go-to experts, but as they work on new stories, they’re looking for insightful interviews in new places. How do writers and reporters find you – and help raise your profile and...