How to Create Socially Aware Video Content Without Coming Across as Fake

Content marketers are always looking for ways to increase brand awareness and engagement. With the increase in popularity of using video to communicate a message, many have taken the approach of creating socially aware video content with the hope that what they create will be the next great viral video. With an ever-changing landscape, however, what worked a year ago won’t necessarily work now.

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Kristi Dosh
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