We’re gonna let you in on a secret: Getting the media coverage you want isn’t as hard as it looks. We love helping our clients land that big TV, podcast or magazine interview. With current and former broadcast journalists on our staff, we’re uniquely positioned...
I meet so many amazing entrepreneurs with stories I want to see them share with the world…but when we start talking about publicity I quickly learn they don't see themselves as an expert and therefore aren't comfortable becoming more visible. You are an expert on your...
Want to be known as an expert in your field? Want to be known for something? Get clear on what your message is… and stay on message in everything you do. Including commenting and engaging in Facebook groups! This is the one of the fastest ways...
When clients come to work with me, there's usually one main reason they haven't been pitching themselves for publicity: they don't think they're enough. They haven't been in business long enough…They don't have enough degrees…They haven't made enough money…They don't know enough… And it's all complete bullsh*t. You...
Consistency is key. No doubt, that's not the first time you've ever heard that phrase - but, at the risk of being cliche - I want to reiterate it. Nearly every prospective client I speak to on the phone tells me they want to be the next...
Landing Public Speaking Gigs As an entrepreneur, your interest in public speaking probably stems from a belief that it will help establish you as an expert and lead to growth for your business. It can – but only if you seek out and accept the right...
Land Paid Speaking Gigs I was recently asked to speak to the Miami Dolphins' rookies about personal branding and how to use social media to amplify their message. I've spoken in dozens of college athletic departments, but this was my first time speaking to professional athletes. I...
Get Accepted By Editors Whether your pitch for a guest blog has already been accepted or you're writing on spec (meaning you have to write the blog post before an editor will tell you whether they will accept your piece), there are some simple rules you...
Become a Public Speaker Are you ready to become a public speaker but don’t know where to start? In this video I discuss: WHY you should get up on the stage; WHAT you should talk about; WHO you should talk to; and HOW to find somewhere to...