become an expert Tag

becoming an expert for entrepreneurs and authors

How to position yourself as an expert

I meet so many amazing entrepreneurs with stories I want to see them share with the world…but when we start talking about publicity I quickly learn they don't see themselves as an expert and therefore aren't comfortable becoming more visible. You are an expert on your...

expert in your field

How to Be Known as an Expert in Your Field

Want to be known as an expert in your field? Want to be known for something? Get clear on what your message is… and stay on message in everything you do. Including commenting and engaging in Facebook groups! This is the one of the fastest ways...

three things to get publicity, ready for publicity, publicity mistakes

The top 3 things you need to get publicity

When clients come to work with me, there's usually one main reason they haven't been pitching themselves for publicity: they don't think they're enough. They haven't been in business long enough…They don't have enough degrees…They haven't made enough money…They don't know enough… And it's all complete bullsh*t. You...

Land Paid Speaking Gigs

How To Land Paid Speaking Gigs

Land Paid Speaking Gigs I was recently asked to speak to the Miami Dolphins' rookies about personal branding and how to use social media to amplify their message. I've spoken in dozens of college athletic departments, but this was my first time speaking to professional athletes. I...