PR Tag

recognized expert

My #1 advice when it comes to PR strategy

Becoming a recognized expert Back in June, my client Kate Bee of The Sober School was featured by Better Homes & Gardens magazine! And there's a big lesson here about PR… We pitched this writer January 3rd…. FIVE months before she was featured! And even though we followed...

HARO for authors and entrepreneurs, pitching for media coverage

9 Tips For Pitching For Publicity

The first time I pitched myself for a media opportunity, I had no idea what I was doing. I rambled on and on, and I'm not sure the recipient had any idea what I was asking to do for them. I wasn't a public relations or...