visible expert Tag

how to use newsjacking, pitching, public relations, publicity

How to use newsjacking to get publicity

Do you want to write for outlets like Entrepreneur or Inc.? Maybe magazines like Working Mother or Women's Health? I help clients get placements in these outlets and more every day, and one strategy works more effectively (and faster!) than any other...

declare yourself an expert

When to declare yourself an expert

Call yourself an expert already Recently, I shared my tips for becoming a go-to expert in your field. That piece was inspired by a panel I was on at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” I was the youngest person on the panel...

visible expert

How to Become a Go-To Expert in Your Field

How I transformed my career from lawyer to ESPN reporter to sports marketing consultant by becoming a "visible expert" Last year, I was on a panel at the Jacksonville Women’s Leadership Forum entitled “Game Changers: Career-Defining Moments.” At just 33, why was I chosen for a panel...

Land Paid Speaking Gigs

How To Land Paid Speaking Gigs

Land Paid Speaking Gigs I was recently asked to speak to the Miami Dolphins' rookies about personal branding and how to use social media to amplify their message. I've spoken in dozens of college athletic departments, but this was my first time speaking to professional athletes. I...

leverage your blog, Guest blogging, visibility, visible expert

How to leverage your blog for publicity

Leverage your blog A piece entitled, "Stop Wasting Your Time Blogging for Huffington Post" popped up on my Facebook timeline today, and I couldn't resist clicking on the link. As someone who has guest blogged for outlets like Forbes, Woman's Day, Men's Health and more -...

blogging

How to Blog Your Way to Publicity

Blogging changed my life. It facilitated my move from practicing law to being a sports business reporter/analyst for outlets like Forbes, ESPN, and more. Blogging has landed me two book deals and dozens of speaking engagements. The secret to my success? Consistent content. That's it. I don't spend...

make money from your blog

How You Can Make Money From Your Blog

Make money from your blog Yesterday, I did a Periscope on whether you can make money from your blog (YES!) and how to start doing that in a way that doesn't involve Google Ads, text links or affiliate programs. This is EXACTLY how I started making...